Mandalay Bay Convention Center Shorelines Ballroom – Las Vegas, NV
June 22 – 24, 2014
Trying to find a new and creative way to introduce a new product to their sales force, Novo Nordisk & Todd Street Productions teamed up with Live Sports Radio. Novo Nordisk sales professionals learned about the new Levemir FlexTouch with multiple simultaneous video feeds, while LSR provided the audio feeds for them. It provided a way for the sales force to focus on learning the new product while minimizing distractions.