Talking Stick Arena – Phoenix, AZ
“I’m just here so I don’t get fined”
The Tuesday preceding each Super Bowl is usually filled with players giddy to talk to the media. This year, fans got to sit and laugh along with Marshawn Lynch. Each fan attending Media Day was given a radio when they entered. They had the option to switch between 8 different channels of audio, depending on the player or coach of their choice!
Phoenix Convention Center – Phoenix, AZ
Working with SiriusXM, Live Sports Radio provided 5 channels of radio for fans in the Convention Center. For the week leading up to the big game, fans checking out all of the activities could do so while tuning into one of the SiriusXM’s channels of choice.
University of Phoenix Stadium – Glendale, AZ
As Live Sports Radio has become a staple at the NFL’s biggest game, fans knew where to look for live coverage! Radio users had the option of listening to the national radio call from Westwood One, the TV audio provided by NBC Sports, and the national Hispanic radio partner in Univision. LSR patrons were listening as all of the action unfolded in one of the most memorable Super Bowls to date!